{"id":1563,"date":"2019-12-10T12:03:34","date_gmt":"2019-12-10T12:03:34","guid":{"rendered":"https:\/\/underunderstood.com\/podcast\/?post_type=episode&#038;p=1563"},"modified":"2019-12-16T21:47:49","modified_gmt":"2019-12-16T21:47:49","slug":"43-years-in-biscuitville","status":"publish","type":"episode","link":"https:\/\/underunderstood.com\/podcast\/episode\/43-years-in-biscuitville\/","title":{"rendered":"43 Years in Biscuitville"},"content":{"rendered":"<div id=\"modal-ready\">\n<h3 class=\"episode-descrip wp-block-heading\">A small town fights for internet justice by boycotting biscuits.<\/h3>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">Show Notes<\/h4>\n\n\n\n<ul>\n\t<li><a class=\"jump-point button underline\" href=\"#2:23\">2:23<\/a> &#8211; <a href=\"https:\/\/www.facebook.com\/defectivefail\/\">LulaRoe Defective Fail on Facebook<\/a><\/li>\n\t<li><a class=\"jump-point button underline\" href=\"#3:29\">3:29<\/a> &#8211; <a href=\"https:\/\/en.wikipedia.org\/wiki\/Biscuitville\">Biscuitville page on Wikipedia<\/a><\/li>\n\t<li><a class=\"jump-point button underline\" href=\"#3:12\">4:51<\/a> &#8211; <a href=\"https:\/\/www.change.org\/p\/biscuitville-bring-abed-hassan-back\">Petition: BRING ABED HASSAN BACK on Change.org<\/a><\/li>\n\t<li><a class=\"jump-point button underline\" href=\"#13:53\">13:53<\/a> &#8211; <a href=\"https:\/\/biscuitville.com\/sites\/default\/files\/pizzaville_n_church_st.jpg\">The First Pizzaville<\/a> vs. <a href=\"https:\/\/biscuitville.com\/sites\/default\/files\/biscuitville_130.jpg\">The First Biscuitville<\/a><\/li>\n\t<li><a class=\"jump-point button underline\" href=\"#17:47\">17:47<\/a> &#8211; <a href=\"https:\/\/biscuitville.com\/news\/biscuitville-fresh-southern-announces-new-president-hire\">Biscuitville announces a new president<\/a> <\/li>\n\t<li><a class=\"jump-point button underline\" href=\"#18:56\">18:56<\/a> &#8211; <a href=\"https:\/\/www.linkedin.com\/in\/jimcmetevier\">Jim Metevier (LinkedIn)<\/a><\/li>\n\t<li><a class=\"jump-point button underline\" href=\"#19:59\">19:59<\/a> &#8211; <a href=\"https:\/\/www.zaxbys.com\/\">Zaxby&#8217;s<\/a> (BONUS: Zaxby\u2019s made it on My Brother My Brother and Me\u2019s <\/a><a href=\"https:\/\/www.youtube.com\/watch?v=5K5_Yrw4QdI\">Munch Squad segment<\/a>.)<\/li>\n\t<li><a class=\"jump-point button underline\" href=\"#21:48\">21:48<\/a> &#8211; <a href=\"https:\/\/www.restaurantbusinessonline.com\/leadership\/mountain-mikes-pizza-jim-metevier-president\">Mountain Mike&#8217;s announces a new president<\/a> <\/li>\n<\/ul>\n\n\n<span style='display:inline;'><input type='hidden' bg_collapse_expand='69ed3fd93fe911095103675' value='69ed3fd93fe911095103675'><input type='hidden' id='bg-show-more-text-69ed3fd93fe911095103675' value='Transcript'><input type='hidden' id='bg-show-less-text-69ed3fd93fe911095103675' value='Transcript'><a id='bg-showmore-action-69ed3fd93fe911095103675' class='bg-showmore-plg-link bg-arrow '  style=\" color:inherit;\" href='#'>Transcript<\/a><span id='bg-showmore-hidden-69ed3fd93fe911095103675' ><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Hey everyone.<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">Hey.<\/span><\/p>\n<p><b>Billy:<\/b><span style=\"font-weight: 400\"> Hey.<\/span><\/p>\n<p><b>John:<\/b><span style=\"font-weight: 400\"> Hello.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Are you all familiar with the concept of internet justice?&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">I think so\u2026<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">Like, people on the internet complaining about things?&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Sort of. It&#8217;s where something happens in the real world \u2014 some injustice happens \u2014 usually some person is wronged and then that person or another person on their behalf takes the case to the internet, broadcasts it on Twitter, on social media, or through a GoFundMe or something and then through public pressure justice reigns down.<\/span><\/p>\n<p><b>John:<\/b><span style=\"font-weight: 400\"> So it\u2019s like using the internet to signal boost a problem of some sort.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Correct. I think it&#8217;s not much different from the way you might&#8217;ve used the press in the past. It&#8217;s just a way to get a story out through public pressure and achieve justice. When it works, it&#8217;s the most satisfying thing in the world. Anyway, I came across what seems to be a campaign asking for this kind of internet justice from 2016. It&#8217;s a petition on change.org and I came across it in a totally random, accidental way. It seems like it got a lot of attention within a small local community but it never got any news coverage and there&#8217;s no closure. And I was totally not intending to go down this particular rabbit hole, but now I&#8217;m kind of invested in it and I really want to know what happened .<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Wait, I&#8217;m sorry\u2026 were you just browsing change.org trying to find&#8230; I don&#8217;t understand.&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">You just gotta, like\u2026&nbsp;<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">This is my usual routine.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Back up a second, I don&#8217;t understand how you ended up on this.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Right. So I came across it randomly because I was on Facebook. I deleted my Facebook \u2014 my real Facebook \u2014 a couple of years ago, and now I just have this dummy Facebook account that I just use to join different kinds of groups looking for story ideas. I was looking at a Facebook page which is related to the multi-level marketing scam LuLaRoe. This is a company, like, one of those companies where they get people to try to sell stuff to their friends but it&#8217;s really a pyramid scheme.&nbsp;<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">Is it like the essential oils-type ones?&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Right. I&#8217;m on this Facebook page \u2014 it&#8217;s a LuLaRoe Facebook page \u2014 it&#8217;s like a negative LuLaRoe Facebook page.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">What&#8217;s it called? What&#8217;s the page called?<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">It&#8217;s called LuLaRoe Defective Fail. So this is a couple layers deep into some LuLaRoe forum drama.<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">Oh my God.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Anyway, you know how internet communities can kind of just like break into sects. So I was trying to sort through all of this drama and I go over to the about page. The about section doesn&#8217;t say anything about LuLaRoe or about this page. It seems totally unrelated. It says, \u201cWe, the community of Archdale\/Trinity and further surrounding areas as well as out of state, want Abed Hassan back as the Manager\/Operator of Biscuitville #171 of Archdale, NC.\u201d&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">I&#8217;m sorry\u2026 Biscuitville?&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">And then it says, in all caps, \u201cWE THE UNDERSIGNED WILL BOYCOTT ALL BISCUITVILLE LOCATIONS UNTIL HE IS REINSTATED TO HIS PREVIOUS POSITION.\u201d<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Oh my God.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">What is Biscuitville? Is that a thing?&nbsp;<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">That\u2019s what I\u2019m trying to figure out. Oh yeah\u2026<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">I hear the word \u201cBiscuitville\u201d and all I&#8217;m thinking is, \u201cHow do I get there?\u201d&nbsp;<\/span><\/p>\n<p><b>Regina: \u201c<\/b><span style=\"font-weight: 400\">Does Biscuitville deliver?\u201d&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Wow. They have 57 locations.&nbsp;<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">Yeah guys, we&#8217;re going to Biscuitville.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">This is actually exactly what I thought it is, which is a chain local to\u2026 oh yeah, it&#8217;s North Carolina and Virginia.&nbsp;<\/span><\/p>\n<p><b>Regina: \u201c<\/b><span style=\"font-weight: 400\">All biscuits served at Biscuitville restaurants are made from scratch, hot every 15 minutes\u201d&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Oh.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">It\u2019s like the Krispy Kreme of biscuits.<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">Wait, there&#8217;s also Pizzaville?&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Apparently Biscuitville is a spin off of Pizzaville. They were just looking for something to make in the mornings and they hit on this biscuit thing. The biscuits start outselling the pizza&#8230; this is according to the Wikipedia page. So it&#8217;s interesting that you all seized on Biscuitville because the main character of these two sentences is not Biscuitville but former manager\/operator Abed Hassan.&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Of #171. Store #171.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Correct.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">I&#8217;m looking at the careers page now.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">I Googled this little bit of text and I figured it would lead to some, you know, it would be a Know Your Meme page or it would be an Arrested Development quote or something, and it&#8217;s not anywhere else. There&#8217;s only one result which is obviously the original source of the quote, which is a petition on change.org. People are so riled up about this.&nbsp;<\/span><\/p>\n<p><b>Regina: \u201c<\/b><span style=\"font-weight: 400\">Shame on you Biscuitville.\u201d&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">They will not go back to Biscuitville at any location. \u201cWe want Abed back. Abed made Biscuitville. He is the heart of the restaurant.\u201d<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Wait these comments\u2026 there are so many comments. And. like, 1500 signatures.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">What happened? Why was he removed?<\/span><\/p>\n<p><b>John: \u201c<\/b><span style=\"font-weight: 400\">I think that Abed was done wrong and I&#8217;m tired of corporations letting longtime faithful employees go in order to bring in cheaper, less qualified people.\u201d That has 10 hearts.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Okay so now we have a theory\u2026<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">For why he was let go? Mmm.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">He was too expensive. He hit the biscuit ceiling.&nbsp;<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">Well, no but there&#8217;s this one\u2026 but there&#8217;s another one that says something about having a knee-jerk reaction, which implies that maybe he did something wrong. Where does it say\u2026 \u201cShame on you for not doing your due diligence before settling on a knee-jerk reaction.\u201d So maybe there was a complaint?<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Yeah. \u201cShame on you Biscuitville for your actions without considering the man as a whole, and his importance to your customers.\u201d<\/span><\/p>\n<p><b>Billy:<\/b><span style=\"font-weight: 400\"> What did he do?<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">We gotta know.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">So I looked up the population of Archdale, North Carolina \u2014 which, as we saw, this petition appeals to more than just the people in Archdale but also the people in Trinity, the surrounding communities, and out of state \u2014 but just for perspective, I looked at the population of Archdale, which is around 11,400. So the population of signatories on this petition is about 13% of the equivalent population of Archdale.&nbsp;<\/span><\/p>\n<p><b>John:<\/b><span style=\"font-weight: 400\"> Oh my God.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">So my questions are two: 1. Why was Abed supposedly let go from this Biscuitville that he worked at for over 30 years? 2. Did this petition work? Did Abed get his job back?&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Adrianne, I really want to know why the excerpt was on that Facebook group.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Okay.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Where&#8217;s the closest Biscuitville?&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">It looks like the closest one is in Virginia. Central Virginia.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">It says it&#8217;s only a 6 hour and 16 minute drive from my house.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Oh God.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">You could leave first thing in the morning, be there by lunchtime, spend a few hours there, and then be back by a reasonable hour.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Yeah, I would drive.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Dude.<\/span> <span style=\"font-weight: 400\">You guys are on your own.<\/span><\/p>\n<hr>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Coming up: Bojangles gets bombarded.<\/span><\/p>\n<hr>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Hi y&#8217;all.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Hello.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">I\u2019m back from Biscuitville&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Did you actually go to Biscuitville?<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">No.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Oh.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Oh. We gotta go!&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">I took a metaphorical trip down to Biscuitville. So I looked into this controversy around Biscuitville #171 in Archdale, North Carolina, and it&#8217;s former general manager whose name is actually pronounced \u201cah-bid hass-in.\u201d So not not \u201cah-bed\u201d as I was saying before. If you guys remember, I came across Ahbed\u2019s story because it was referenced in a totally unrelated \u2014 confusingly unrelated \u2014 Facebook page about the multilevel marketing scam known as LuLaRoe. And I think, John, you were the one who really wanted to know how the text about Abed\u2019s situation ended up on this other Facebook page.&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Yeah. They have no&#8230; well it <\/span><i><span style=\"font-weight: 400\">seems<\/span><\/i><span style=\"font-weight: 400\"> like they have nothing to do with each other.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Right. So I did figure this one out. So on Facebook you can look at a page\u2019s history and see if it\u2019s changed names. And this page was created on April 13th, 2017 with the title \u201cJustice for Abed Hassan, former Biscuitville of Archdale, NC employee\u201d&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Yes! I knew it.&nbsp;<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">But then why reappropriate the page instead of just making a new one?&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Because you already have all those followers.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Maybe to make it look bigger? Yeah. So that&#8217;s all the clues from the Facebook page, but I was able to figure out who started the Change.org petition for Abed. Her name is Mandy Brown and Mandy was an employee at Biscuitville when Abed was let go. She said he was her favorite boss ever. She literally just had a baby, so she was not able to do a phone call but she told me a little bit over Facebook. This is Mandy: \u201cWe came in one day and the rumor was running that change was about to happen. Then a few short days later he was \u2018let go.\u2019 As far as I know without any compensation or retirement package after having been a loyal and longstanding manager for them. My first reaction was dumbfoundedness. I didn&#8217;t think a company would be that stupid.\u201d<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">How long was Abed there?<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">43 years.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">That&#8217;s so long.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">It is indeed. Two generations.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">We have to stop&#8230; as a culture, we need to stop assuming that companies are caring or smart.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Corporations are your family.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Oh, okay. Sorry. You&#8217;re right.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">So there&#8217;s there&#8217;s all this response and outrage from the community. But Abed did not get his job back, she told me. However, the petition was not for nothing. I called Kimberly Cates, who is part of the Archdale\/Trinity Chamber of Commerce, and asked if she remembered when Abed got fired.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Kimberly: <\/b><span style=\"font-weight: 400\">Someone posted something on Facebook and I was like, \u201cNo way.\u201d And I guess if you&#8217;ve researched it you&#8217;ve seen how it just totally turned us upside down because we were like, \u201cWhat? They can&#8217;t fire him! He is Biscuitville. He&#8217;s the face of that company.\u201d I was just shocked and in disbelief. I thought it was a joke at first.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Kimberly is also vice president of the Parent-Teacher-Student Association at her daughter&#8217;s school, so she&#8217;s very involved in the community. And she said the petition did make a dent.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Kimberly: <\/b><span style=\"font-weight: 400\">Absolutely. It was a very noticeable difference in their parking lot. I didn&#8217;t go for the longest time just to kind of boycott or, \u201cI don&#8217;t want anything to do with them,\u201d you know? Kind of stomping my foot just a little bit. But then right down the street the Bojangles, those poor people they were bombarded. And they couldn&#8217;t handle the business.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">I asked if she knew why Abed got fired and she didn&#8217;t. So I called Abed.&nbsp;<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">Good morning.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">That&#8217;s Abed Hassan.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">I\u2019m almost 70 years old, and I came to the United States in 1967 after the Six-Day War in Lebanon. I&#8217;m from Lebanon and my father was working for the United Nations and he had some friends in the United States. So he sent me here.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">He went to Stanford, then moved to Chicago for business school where he met \u201ca nice looking young lady,\u201d and she was from Archdale and so he followed her to the South.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">It\u2019s a really small community. It\u2019s a great community to live in. Everybody is so down to earth. It reminds me of back home, actually.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Abed started working in Biscuitville before it was Biscuitville. It was Pizzaville.<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">It just feels insincere, you know? You can&#8217;t be good at everything.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Personally, I think it&#8217;s easier to be good at biscuits than it is at pizza.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">So the story of how he got hired at Pizzaville is basically unbelievable. He told me he walked in one day, ordered food, they got super busy and he asked the manager, \u201cHey do you guys need help?\u201d<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed:<\/b><span style=\"font-weight: 400\"> So I volunteered. I said, \u201cIf I may help you, or do something, I would be glad to.\u201d And they said, \u201cIf you can take orders.\u201d And I said, \u201cOkay, I can do that.\u201d<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Adrianne: <\/b><span style=\"font-weight: 400\">You went in to order food and then they got busy and you jumped behind the counter?<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">Yes ma&#8217;am. I sure did.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Adrianne: <\/b><span style=\"font-weight: 400\">That&#8217;s amazing. I&#8217;ve never heard of anyone getting a job that way.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">That&#8217;s incredible. What year was this?<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">What&#8217;s 43 years ago?<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">I don&#8217;t know, this isn&#8217;t a math podcast.<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">It&#8217;s 1976.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">1976. Yeah, okay. So I&#8217;m reading the history of Biscuitville and by 1972 the founder had six Pizzaville locations. His first biscuit-only location was in Danville, Virginia in 1975. So he was really on the forefront of Biscuitville.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">He was.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">He was there when there was just a small collection of Pizzavilles in the 70s.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Yup. According to Abed he makes manager within three or four months at this Pizzaville. He&#8217;s, like, a total star. And I asked him what&#8217;s important for a restaurant to get right. He said it&#8217;s not about the food, it&#8217;s about the people.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">You want to go to a restaurant, you don&#8217;t want to just sit and order and eat and leave. You want to feel the closeness, you want to feel the hospitality, the friendship, the atmosphere, the attitude of the people. You know, attitude means a lot. I knew just about every person who walked in. If I don&#8217;t, I would say, \u201cMy name is Abed Hassan. It\u2019s good to have you. If there\u2019s anything I can do please let me know. I&#8217;m here at your service.\u201d<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">So my conversation with Abed basically backs up everything I&#8217;ve heard from everybody else. Everything people were saying in the petition. He&#8217;s like a hospitality prodigy and that leads me to ask, \u201cWhy would anyone fire this person?\u201d<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Adrianne:<\/b><span style=\"font-weight: 400\"> After 43 years, what changed that all of a sudden you were let go?<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">The company changed direction. Altogether over 50 people were fired from Biscuitville. Actually the ones that had been with the company more. Over 30 years. 33, 35, 37, 20 years. We were making good money and they have some new people making half what we make.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">So he&#8217;s saying his theory is that some of the more veteran employees of Biscuitville we&#8217;re expensive, and so rather than continuing to pay them, they&#8217;re like, \u201cWe&#8217;ll just bring in some younger people who are cheaper.\u201d&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Cleared them out. Yeah.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Okay.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Adrianne: <\/b><span style=\"font-weight: 400\">So did they give you an explanation?<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">Yeah. They gave me a piece of paper. Made me sign a piece of paper that said my speeds of service was not up to standard. Speed of service is like three minutes. Mine was three minutes and 13 seconds.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Adrianne: <\/b><span style=\"font-weight: 400\">So Biscuitville was timing how long it took customers to get through the drive-through. And upper management was claiming that #171\u2019s average time was too high. But according to Abed, the company had been happy with his performance pretty recently before that.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">And I was actually three years before that I was #1 speed of service in the whole company.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Abed actually sent me a few of his performance reviews and they were glowing. From 2014, \u201cAbed did a great job with food and labor costs this year. Had the best profit percentage in the district.\u201d In 2015, \u201cHis leadership and community involvement has helped the store grow.\u201d His review does list some items needing improvement, but they do not include speed of service. It says, \u201cUtilize marquee to draw in new quest from the highway, improve quality assurance score, meeting deadlines, and reading and responding to emails,\u201d as areas that need improvement. Can relate.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Same.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">And he said just six months before he was fired the company had given him a bunch of awards.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">They gave me a trophy for best profits as a percentage of sales. They give me the best food cost of the company. I think was close to Christmas and they let me go April 12th.&nbsp;<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Adrianne: <\/b><span style=\"font-weight: 400\">So you must have been so surprised. You must have felt horrible.&nbsp;<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">I did.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">In September of 2015, Biscuitville brings in this guy Jim Metevier. So this guy Jim, his resume seems to be all about growth. He&#8217;s, like, corporate guy. He&#8217;s really big time at Yum Brands, which owns KFC and Pizza Hut and Taco Bell. At KFC He worked his way all the way up to COO and then he moved into Chief Restaurant Excellence Officer.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">CREO.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">CREO, exactly.&nbsp;<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">C-R-E-I-O.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">So Jim joins Biscuitville and he says he wants to bring in \u201cnew and younger guests\u201d and \u201cimprove operational efficiencies.\u201d<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">So we&#8217;re millennials killing Biscuitville? And he&#8217;s trying to get them in?&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Millennials are killing Biscuitville, and Jim Metevier is here to help.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Throw some avocados on those biscuits, Jim. What are you doing?<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">It\u2019s a good suggestion.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">His description of his own time at Biscuitville, he says he shattered all previous sales records and developed a plan to \u201cfurther drive brand relevance and unleash unit growth.\u201d<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Where did he say that?<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">LinkedIn.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Okay.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">So basically this guy&#8217;s the big corporate hot-shot who has come into change little old Biscuitville, make it hip with the millennials, and unleash unit growth. He brings in a bunch of his Yum Brands people, and people start losing their jobs. And according to Abed, Biscuitville #171 then lost a ton of business.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Adrianne:<\/b><span style=\"font-weight: 400\"> So the petition, people said they would stop going to eat at Biscuitville. Did that happen?<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">They lost 38% of their business when I left. The reason I know that is because, actually, my district supervisor, they fired him after that.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Adrianne: <\/b><span style=\"font-weight: 400\">Meanwhile, Abed&#8217;s phone is ringing off the hook.&nbsp;<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">Bojangles called me. They wanted me to work for them. Arby\u2019s, they called me to work for them. I mean, I didn&#8217;t even go to look for a job. They were coming to me.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">He ends up taking a job at Zaxby&#8217;s, which is a chicken chain, and he hired his old employees. Have any of you googled Zaxby&#8217;s?&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">How do you even spell Zaxby&#8217;s?&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Z-A-X-B-Y-S&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Yeah, I just googled it.<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">Zaxby\u2019s.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">This looks delicious.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">You\u2019re talking about \u201cAbsolutely Craveable Chicken, Zalads &amp; Zappetizers?\u201d&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Yes. Zalads and Zappetizers. You feel like a Zalad? I&#8217;m kind of craving a Zalad.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Abed\u2019s the force behind all of this.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">So Zaxby&#8217;s is a fast-casual chain. It&#8217;s a little bit bigger than Biscuitville. 123 locations. Zaxby&#8217;s does chicken. They do chicken wings, chicken fingers, chicken sandwiches. Also Zalads and Zappetizers.<\/span><\/p>\n<p><b>John:<\/b><span style=\"font-weight: 400\"> Naturally. Zaturally.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Okay. But this is great. I mean, that would be great for him to be in a franchise environment, right? Because then he would be immune from the same kind of corporate hammer coming down.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Are you immune?&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">I&#8217;m not sure that he&#8217;s immune from corporate pressure. However, he does seem to be having a good time there and they asked him to help open up this place. He&#8217;s doing marketing and catering. It seems like he&#8217;s very happy, and he brought along a bunch of his old employees and he says he thinks 90% of his customers have come to see him at Zaxby&#8217;s.<\/span><\/p>\n<p><span style=\"font-weight: 400\">You remember this guy Jim Metevier, the new president of Biscuitville?<\/span><\/p>\n<p><b>Billy:<\/b><span style=\"font-weight: 400\"> Yes.<\/span><\/p>\n<p><b>John:<\/b><span style=\"font-weight: 400\"> MmHmm.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Jim didn&#8217;t last very long. After about a year, the company announced that he&#8217;s leaving to spend more time with family.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">That&#8217;s never true.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">And then it also seems like a lie because he then took another job at Mountain Mike&#8217;s.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Mountain Mikes? What&#8217;s Mountain Mike\u2019s?&nbsp;<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">We had to travel more guys.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">You guys need to get on top of your regional fast food chains.<\/span><\/p>\n<p><b>John: \u201c<\/b><span style=\"font-weight: 400\">Mountain Mike&#8217;s Pizza: crispy curly pepperoni.\u201d This cheese doesn&#8217;t look right to me.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">A pizza company with a headquarters in Oakland, California? Uh, no offense, that&#8217;s trash. I&#8217;m into Biscuitville, I&#8217;m into Zaxby&#8217;s. Mountain Mike\u2019s? No.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">No thanks.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">It\u2019s a Mike too far.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Anyway, Jim Metevier, Mountain Mike\u2019s. Took that job in 2018. Congratulations, Jim. And then\u2026&nbsp;<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">Four months ago they start calling everybody back. The ones they fired.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">They start calling everybody back.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">So you&#8217;re telling me a bunch of Taco Bell people don&#8217;t know how to make biscuits? Surprise, surprise.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">They called it a lot of his friends, they haven&#8217;t called him yet, and as far as he knows only one person took the job. Everybody else said, \u201cNo thank you.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">To go back to my original thing about internet justice, it seems like in this case internet justice was attempted but the internet failed to deliver swift and powerful recourse. Like it would&#8217;ve been more satisfying if Biscuitville had said, \u201cOh no, we&#8217;ve lost all our business. No one&#8217;s coming to Biscuitville anymore and they&#8217;re all angry on Twitter. The people have spoken. Abed, we want you back. Here&#8217;s a big bonus.\u201d&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Well ultimately it was his reputation, right? It was the thing that he said is most important in hospitality, which is connecting with people.<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Exactly. So in the end, Abed gets hooked up with a new company that makes delicious chicken and Jim Metevier joins a company that makes puffy looking pizza with toppings that look like they came out of a can.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">All&#8217;s fair in love and biscuits.&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">I reached out to Biscuitville and Jim Metevier. They did not respond.<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Adrianne: <\/b><span style=\"font-weight: 400\">Do you ever eat at Biscuitville?&nbsp;<\/span><\/p>\n<p style=\"padding-left: 40px\"><b>Abed: <\/b><span style=\"font-weight: 400\">Since I worked at Biscuitville? No. Every time I pick up my grandson, we pass through Biscuitville, he said \u2014 he calls me a Baba \u2014 he said, \u201cBaba turn your head, turn your head. Look look look look look.\u201d And I said, \u201cLook for what?\u201d He doesn\u2019t want me to look at Biscuitville. He wants me to look at the other side. He said, \u201cDon\u2019t look, don\u2019t look!\u201d I said, \u201cOkay. Okay.\u201d&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">So wait, is LuLaRoe a scam or not?&nbsp;<\/span><\/p>\n<p><b>Adrianne: <\/b><span style=\"font-weight: 400\">Yeah.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Okay, got it.&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">That&#8217;s your takeaway from all this?&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">I dunno, I just wanted to check.<\/span><\/p>\n<hr>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Underunderstood is produced by Adrianne Jeffries, Billy Disney, Regina Dellea, and me, John Lagomarsino.<\/span><\/p>\n<p><b>Regina: <\/b><span style=\"font-weight: 400\">Check out our website underunderstood.com for show notes and little fun transcripts and stuff like that. You can also follow us on Twitter or Instagram. We also have a subreddit.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">Please send us your questions! if you have something you can&#8217;t find on the internet, please send it to us. We want to help you out. Send it to hello@underunderstood.com.<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">You may remember a couple of episodes back we set up a website where you can track whether McFlurries across the country are mixed or not mixed. We&#8217;re still collecting data. Go to flurryindex.com to enter your data. If you have no idea what I&#8217;m talking about, listen to the episode \u201cWhat happened to the McFlurry.\u201d We&#8217;re going to try to do some followup reporting.<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">It&#8217;s pretty split. It&#8217;s crazy. We&#8217;re a nation divided.&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Not stirred.&nbsp;<\/span><\/p>\n<p><b>Billy: <\/b><span style=\"font-weight: 400\">You could kind of say the results are\u2026 mixed.&nbsp;<\/span><\/p>\n<p><b>John: <\/b><span style=\"font-weight: 400\">Okay. Thanks for listening! We&#8217;ll be back in a week.<\/span><\/p>\n<p><\/p>\n\n\n<p><\/span><\/span>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>A small town fights for internet justice by boycotting biscuits.<\/p>\n","protected":false},"author":4,"featured_media":1565,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[23],"tags":[],"class_list":["post-1563","episode","type-episode","status-publish","has-post-thumbnail","hentry","category-season-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>43 Years in Biscuitville<\/title>\n<meta name=\"description\" content=\"A small town fights for internet justice with a biscuit boycott.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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